Oxygen Media’s Story

How Oxygen Media Used BugHerd to Deliver a High-Stakes Website Project with Ease

Ollie Brazier is the founder and owner of Oxygen Media, a full-service, boutique digital marketing agency based in New Zealand that also develops modern, responsive, and innovative websites for their clients.

Get to know
Oxygen Media

Customer since

2023

No. of BugHerd projects

No. of bugs created

No. of team members (+guests) using BugHerd

Customer since

2023

Change requests delivered in under an hour

90

Hours saved per week managing feedback

Up to 15 hours

Client feedback response time

Up to 80% faster

About Oxygen Media

Ollie Brazier frequently collaborates as a web developer with larger agencies to deliver high-profile website projects.  Recently, he partnered with Sydney-based design agency, SGK, to develop a fully customized website for global freight and logistics company, NMT Projects.

The stakes were high! The project required juggling complex design elements, tight deadlines, and feedback from multiple stakeholders. By using BugHerd Ollie was able to complete the website development on time, actioning 90 change requests in under an hour. This goes to show the power of small teams collaborating with large clients.

Project Overview

When SGK contracted Ollie and the Oxygen Media team to develop a fully customized website, all they provided were Figma mockups for both desktop and mobile, showcasing a fully custom design aimed at refreshing the client’s entire digital presence.

Key aspects of the project included:

  • Custom design requirements such as animations, layouts, and page-specific features.
  • Feedback from 5 designers and account managers on the agency’s team.
  • A strict timeline set by the agency’s account managers to meet client expectations.

The client had high expectations, and Ollie and his team had a big job ahead of them due to the complexities of the project.

Challenges

With so many stakeholders involved, the project required juggling:  

  1. Complex feedback:  Collecting and organizing feedback for a highly customized website across multiple pages and stakeholders.
  2. Multiple stakeholder coordination:  Avoiding duplicate requests and ensuring alignment among 5 designers and account managers who were interfacing with the end client.
  3. Tight timelines:  With clear deadlines in place, Oxygen Media needed a solution to streamline the feedback process and avoid delays.

Why BugHerd?

To ensure seamless communication and efficient feedback management, Ollie turned to BugHerd — a leading website feedback and bug tracking tool.

Ollie chose BugHerd for its ability to simplify feedback collection and task management. Its visual feedback tools and collaborative features helped Oxygen Media overcome the challenges of this project.  

"With so many unique elements and stakeholders, collecting feedback through email or Word docs would’ve been a nightmare. BugHerd made it simple to pinpoint exactly what needed to be addressed." - Ollie Brazier 

With no login required for clients, all stakeholders found BugHerd easy to get started with and easy to use, and were therefore able to provide feedback quickly and efficiently.

Key Benefits of Using BugHerd

Centralized feedback:

  • All change requests were logged in one place, accessible to every stakeholder.
  • Duplicate tasks were avoided, and everyone could see the full list of requested changes.

Visual feedback:

  • BugHerd’s selector tool captured screenshots with pinpointed annotations, eliminating the need for follow-up questions like, “Which part of the website are you referring to?”

Efficient task management:

  • Tasks were tracked using BugHerd’s in-built Kanban task board, allowing Ollie to prioritize, clarify, and complete requests systematically.

Streamlined collaboration:

  • Designers and account managers could comment on tasks directly, reducing miscommunication and ensuring alignment across the team.
“BugHerd saved us hours of back-and-forth communication. It turned a potentially chaotic process into an organized and efficient workflow.”

Results and Impact

Time saved:

  • 90 change requests were actioned in under an hour—a process that would’ve taken days using traditional methods like email.

Improved collaboration:

  • Seamlessly managed feedback from 5 designers and account managers, ensuring all stakeholders were aligned.

On-time delivery:

  • Delivered the project on schedule, meeting the agency’s strict deadlines.

Enhanced professionalism and trust:

  • Using BugHerd demonstrated Oxygen Media’s commitment to efficient workflows and high-quality results, strengthening their reputation with the larger agency.
“Being able to offer BugHerd as part of our workflow added an extra layer of professionalism. The agency trusted us more, knowing we had the tools to deliver effectively.”

Client and Agency Feedback

SGK was impressed with BugHerd’s ease of use and the clarity it brought to the feedback process.

"BugHerd is fairly straightforward to use. The UI and functions are nicely laid out and easy to access, and the ability to include screenshots or attachments is a welcome addition. Overall, a fairly seamless software to use." - Aaron Lim, Designer, SGK

Key Takeaways for Freelancers and Small Agencies

Ollie’s experience highlights how BugHerd supports small agencies and freelancers working with larger clients:

  • BugHerd streamlines feedback collection, making it simple for stakeholders to provide feedback and reducing the need for follow-ups. 
  • BugHerd keeps everyone aligned with centralized feedback and clear communication. It improves collaboration and ensures that all feedback is managed and actioned swiftly and that nothing is missed.
  • Freelancers or small agencies that use BugHerd for website feedback are viewed as efficient, forward-thinking and client focused.
  • Client satisfaction is increased when using BugHerd because it makes the feedback process easy and it keeps the project on track.
For any freelancer or small agency, BugHerd is a no-brainer. It makes managing feedback so much easier and helps you deliver projects more quickly and professionally.” - Ollie Brazier

Looking Ahead

Oxygen Media plans to continue using BugHerd on all future web development projects, confident in its ability to deliver projects efficiently, higher quality outcomes, and a more seamless experience for both the agencies they collaborate with and their clients.

Ready to Streamline your Workflow?

Discover how BugHerd can help your small agency or freelance business deliver exceptional projects faster and more efficiently.

👉 Start your free trial today and experience the BugHerd difference.

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The Problem: Keeping everyone on track

Studio Moso is a digital agency based in Melbourne, Australia with a clientele that ranges from large scale banks to local glass manufacturers. The agency provides digital web services, including user experience, web design & development and UX design.

While managing projects involving external and internal stakeholders the team at Studio Moso needed to find a website feedback solution that provided an infrastructure to not only support their internal feedback needs, but that could also loop in external stakeholders.

Ultimately the product selection needed to minimize the number of email and document exchanges, thus save precious team member time and in turn reduce project budgets.

"The team at Studio Moso needed to find a feedback solution that not only supported their internal feedback needs, but could also loop in external stakeholders."

How Studio Moso uses BugHerd

Every staff member at Studio Moso uses BugHerd on an almost daily basis. In fact, the Studio Moso team is one of the earliest adopters of BugHerd (2012). Today they are using the tool as a part of their studio feedback infrastructure.

“We use a combination of software in our studio when managing projects: Bugherd (of course), Trello, Slack, Jira & Team Gantt all play an important role in our studio infrastructure.”

Karlie
Senior Account Manager

Studio Moso mainly uses BugHerd with new clients, before launching the final website, feature or campaign. They do occasionally use the tool on a live site to mark up changes as required.

How Studio Moso uses BugHerd

After finishing the internal QA process of the new site, the Studio Moso team provides client access to BugHerd. The clients mainly use Chrome capture screenshots to pin issues and feedback, creating tasks for the team to action.

With the help of the upload documentation function, the feedback loop can get started and bingo! The tasks are sent back to the QA manager at the studio.

Once all the tasks have been collected from the client, the studio account manager will jump in and validate the tasks by replicating them. Once completed, the content of the tasks will be modified for the developer or the account manager to take over the ticket to be resolved.

Once the requested tasks have been completed, the tasks gets dragged and dropped to the DONE column on the Kanban board. In the tasks final review stage, the client gets the tasks assigned to them for one final review for them to be closed off.

The whole process usually takes under 2 weeks, for multiple rounds of feedback and communication. Imagine doing that all over email… shudder.

"BugHerd is a software we write into all our proposals and our clients love it just as much (sometimes more) than we do."

What Studio Moso loves about BugHerd

It’s really hard for us to remember a time prior to BugHerd! We have on a few occasions not provided a client with BH access and it’s been a slew of documents + emails with changes - enough to know that it’s saving us time (and money) by providing client access to it!